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Write and edit
Research, outline, write and edit each piece.
For Content marketer · Knowledge pack and an independent checker
What are you writing?
One line is enough. Step 1 asks the rest in your AI app, and nothing is done until you approve the brief it writes.
In the case folder's materials/: The notes, documents or past examples it should rest on.
The 5 steps
- 01
Gather and frame
Then you approve, before the next step starts.
- 02
Outline
Then you approve, before the next step starts.
- 03
Draft
- 04
Independent check
- 05
Finish
How it does this well
One writer from the person's material, checked by a fresh reader. Not found and out of scope are valid answers here: it says so instead of guessing.
- How the field does this well
- Run brief, draft, edit, then brand review; the brief states audience, goal and the one message.
- Make voice rules checkable: behaviors and banned phrases, not adjectives.
- Verify every statistic, quote and brand reference before publishing.
- Back attribution claims with an experiment, or label them as correlation.
- Ground it first
Ask for, or look in materials/ for: the brand voice rules (positive rules and banned phrases), positioning, and past results. If there is none, say plainly that the result rests on general defaults, and name them.
- What stays with the person
Positioning, claims approval, and the final publish decision. Prepare these; never decide them.
- The check that makes it trustworthy
A lint pass against the voice rules and banned phrases, every factual claim linked, and attribution claims labeled.
- The person's own data
If the person has connected HubSpot, Google Analytics 4, Google Drive / Docs / Sheets, Notion, Figma, read their data through that connector instead of asking for exports, and say which source each number or fact came from. Without one, work from materials/.
The agents
checker- Checks a Cheatcode draft against its brief and its claims with fresh eyes, pass or fail per criterion.
Where things stay
- On your computer
- Your files in materials/, every result in outputs/, the work itself. It runs in your AI app, on the plan you already pay for.
- With Cheatcode
- The steps, the gates and how far each case has come, so a case survives closing the app. See your cases.